Linton & Co retires shared logins and cuts SMS turnaround by 70%

Before PulseText, Linton's SDR team operated through three shared SIM-pool logins inside their telephony provider's web console. Reps texted prospects without a real attribution model — a manager couldn't tell which rep sent which message, and follow-ups were getting missed because nobody knew which conversation belonged to whom.

The team needed two things: a way to tie every message to a specific rep, and a way to scale headcount without endlessly handing out shared credentials. They picked PulseText for the multi-tenant architecture and the per-number assignment model — agents only see numbers assigned to them, so reps could specialise by territory without seeing each other's pipeline.

Onboarding was the surprise. The Linton team expected a multi-week migration. Instead, an admin connected their provider via the Settings page, ran sync, and watched every active number land in PulseText automatically. Twelve reps were invited by email and signed in with temporary passwords the same afternoon. Three shared logins were rotated and decommissioned by end of day two.

Within the first month, lead response time dropped 70% — reps no longer had to coordinate over Slack about who'd respond to which inbound. The conversation list bumps the most recent activity to the top, the unread count shows whether anyone is on it, and per-thread search lets a rep pick up a stalled deal without scrolling.

What sales ops cared about most: every send, role change, and access request now lands in the audit log with an actor, timestamp, and detail line. "It's the first time I've been able to answer 'who texted that prospect last' without checking with three people," said Sarah Mitchell, Linton's Head of Sales Operations.